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Ecommerce marketing
Tools & Software

8 AI Tools for Ecommerce [2025]

Let’s talk AI tools for ecommerce.

This post is here to help you find real AI ecommerce software to assist you with content creation and management, sales, customer service automation, marketing strategy audits, product recommendations, competitive intelligence, and more.

Here's the list, in no particular order:

Tool

What it does

Generate personalized product recommendations with AI in popups, embedded forms, and onsite feed

Personalized marketing copy creation automation, based on your style, target customer, and goals

AI-powered chatbot for customer engagement and 24/7 support

AI-powered writing assistant for error-free website copy

AI-driven content optimization and competitor analysis

AI-generated videos for marketing

Create images for marketing by describing them

Comprehensive content audits and competitor analysis

Other notable options include ChatGPT for content creation and research, Shopify Magic for AI-powered store copy and product descriptions, and ClickUp AI for workflow automation.

Increase your Shopify revenue with AI product recommendations

Use AI to recommend the right products to the right visitors. Set it up in minutes and see how it impacts your sales — no credit card needed.

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feature-2

More apps for your online business:

Best AI Tools for Ecommerce

1. Wisepops — recommend products to increase ecommerce sales

product recommendations dashboard
product recommendations dashboard

AI technology used: machine learning

Wisepops is a marketing platform that uses both rule-based and AI algorithms to analyze data from browsing behavior, visitor profiles, and sales to predict purchasing intentions and generate personalized product recommendations.

Unlike traditional recommendation engines, Wisepops offers multi-channel placements (in popups, embedded forms, and onsite feed), making it more versatile for Shopify stores looking to engage customers beyond static product carousels and widgets.

Adding recommendations to campaigns is easy—just choose the category and add items:

Shopping-Suggestions-Popup
Shopping-Suggestions-Popup

Here’s how recommendations appear—in exit campaigns, the feed, and embedded blocks:

best seller product recommendations
best seller product recommendations
recently viewed products recommendations ai
recently viewed products recommendations ai
embedded form with product recommendations
embedded form with product recommendations

Key Features:

  • AI-enabled product recommendations for ecommerce

  • Advanced algorithm offering personalized recommendations through analysis of purchasing intentions

  • Seamlessly integrates with Shopify, syncing product catalogs, and visitor segments for real-time, automated recommendations

  • No developers needed—easily set up and customize AI-powered recommendations directly in the campaign editor

  • Built-in revenue attribution and analytics let you track the direct impact of product recommendations on sales

Learn more about Wisepops' suite of ecommerce features.

Examples of campaigns with AI-generated products recommendations:

Who uses Wisepops for product recommendations?

Online retailers, DTC brands, and Shopify stores.

Here are some success stories:

Pros:

  • No developers needed—launch AI-powered recommendations in minutes from the campaign editor

  • Boosts sales by showing the right products at the right time using the channel you prefer—whether in popups, embeds, or the onsite feed

  • Captures visitors who don’t scroll far, keeping your bestsellers and new launches front and center with the feed

  • Tracks exactly how much and which recommendations drive revenue, so you know what’s working

  • A/B testing with control groups to measure true incremental revenue

Cons:

  • Available only for Shopify websites

  • No free plan (but a 14-day free trial is available)

Pricing:

You can use Wisepops for free for 14 days.

Pricing begins at $49 per month. The annual subscription includes two months free.

More info on pricing.

Register for a free account today:

Use instantly, no cc needed. Learn more about Wisepops

In our industry, it's important to have a personalized experience based on the expertise and seniority of the customer. Thanks to Wisepops, we can tailor messages to suit any customer journey. The multi-channel approach has been game-changing for us. We're not just capturing leads anymore - we're building ongoing relationships with our customers through both immediate popups and our notification feed, while educating them about the right supplements for their fitness goals

Guillaume LARQUIER Head of eShop

Nutrimuscle

2. Jasper — Write any marketing copy you need

using jasper for writing for wisepops
using jasper for writing for wisepops

AI technology used: OpenAI's GPT-3 AI Model

Jasper is an AI-powered ecommerce platform that optimizes content of all types, from product recommendations to landing pages, leading to increased sales and customer satisfaction.

We at Wisepops use Jasper to help with creating blog content (there's one of our latest articles in the screenshot above), and it's a real time-saver for small teams like ours.

How to use this AI tool for ecommerce growth:

  • Writing AI copy for blogs, ads, presentations, emails

  • Personalized product recommendations for customers, boosting upsells.

  • Built-in Jasper Chat for teaching AI about your company, goals, tone of voice, target customers, etc.

"This AI sidekick is trained to be the perfect virtual assistant for creating high-converting marketing copy. Scale up 10x quickly with Jasper and make sure no valuable time or energy is wasted.”

Jasper review from G2

Cons:

  • Pricing may be high for some small businesses

Pricing

Jasper's plans start at $49 per month for small to medium-sized stores. Enterprise-level solutions are available on request.

Who makes the most money on Shopify?

Here’s the list of the top Shopify stores with revenue data.

3. Lyro by Tidio — Automated customer support for small businesses

lyro
lyro

AI technology used: Claude (Anthropic AI)

Lyro is a versatile AI-powered chatbot that enhances customer support and engagement, ensuring instant and accurate responses 24/7.

How to use this AI tool for ecommerce:

  • Answering FAQs

  • Round-the-clock customer support, reducing cart abandonment

  • Assisting in order processing and troubleshooting, lightening the load on support teams.

“They have a Reply AI Assistant button that will rephrase your sentence in a more professional way…”

Tidio’s review from G2

Cons:

  • Limited customization on the free plan; You have to sign up for an expensive custom plan to get more than 50 Lyro conversations 

Pricing

You can use Lyro for free for 50 free conversations. Premium plans start at $25 per month.

4. Grammarly — Communicate effectively in emails, social media, and on your website

AI technology used: ChatGPT's artificial intelligence model

Grammarly's AI-powered writing assistant ensures error-free content and compelling product descriptions for your e-commerce store. You can get this tool as a part of the Grammarly Business plan.

How to use this AI ecommerce tool:

  • Creating persuasive emails, product descriptions, blog posts, business letters, and other texts easily

  • Ensuring professional communication with customers, enhancing your brand image.

“With Grammarly's Ai tool, I am able to set goals for whatever I'm writing. I can insert one sentence and ask it to turn it into an email, rephrase that email with even more specific goals in mind, and set the tone of voice. This completely speeds up my work process. As an email marketer, this tool provides me with excellent second drafts that I am able to tweak slightly to fit my audience's needs more.”

Grammarly user review from G2

Cons:

  • Advanced features require a premium subscription

Pricing

GrammarlyGO offers a free plan with basic writing suggestions. Premium plans start at $15 per user a month, providing advanced grammar and style checks.

5. Surfer AI — For SEO-optimized product copy and landing pages

surfer ai
surfer ai

AI technology used: NLP + several generative AI models (including OpenAI's GPT 4)

Surfer SEO uses AI to analyze your e-commerce website blog articles, providing data-driven suggestions to optimize your content for better search engine rankings. 

How to use this AI tool for ecommerce stores:

  • Optimizing blog content and landing pages with ideal keyword usage and content length for improved search visibility

  • Analyzing competitor strategies to stay ahead in the market

“Surfer helps me to write content without having to think about SEO. Between Surfer and some Ai writing tools I am able to pump out SEO friendly first drafts at lightning speed.”

Surfer SEO review from G2

Cons:

  • Steep price for advanced features like AI editor

Pricing

Surfer SEO plans start at $69 per month for content optimization and competitor analysis.

6. Synthesia — Make marketing videos with AI

synthesia ai tool
synthesia ai tool

AI technology used: Natural language processing, deep learning and machine learning

Synthesia empowers your e-commerce store with AI-generated videos, creating engaging product demos, marketing videos, and tutorials. Just give it your goal, some details about your company, and you’ll have a video ready in seconds.

How to use this AI marketing tool:

  • Captivating customers with interactive and personalized video content.

  • Demonstrating product usage and benefits to increase sales

  • Creating videos for customer support purposes

  • Turning text into voiceovers

“I absolutely adore the simplicity of creating scripts, choosing avatars, and generating polished videos with Synthasia. I rely on this incredible tool for crafting training videos and sharing them on YouTube. It's truly a remarkable resource that never fails to impress me.”

Synthesia review from G2

Cons:

  • Pricing can be on the higher side for extensive usage

Pricing

Synthesia's pricing varies based on usage, with plans available for businesses of all sizes. The cheapest plan costs $30/mo for 10 video credits.

7. Midjourney — Create images from text

midjourney
midjourney

AI technology used: Machine learning (ML), and computer vision

Seventh Sense leverages AI to optimize email marketing for your e-commerce store, determining the best time to send personalized emails for higher open and click-through rates.

How to use this AI tool for ecommerce growth:

  • Making visual assets for your marketing, website, emails, presentations, or blogs in minutes based on textual input

“What I like most about Midjourney is that I can create any quality image just by writing a short text, in seconds without waiting too long, without complicated processes, just placing a few words and that's it. I consider that it is the best option to create images with the AI”

Midjourney review from G2

Cons:

  • Customized pricing might be costly for some businesses

Pricing

Seventh Sense offers customized pricing based on your ecommerce store's specific needs. The cheapest plan costs $10/mo.

8. MarketMuse — Get more traffic thanks to AI content planning and optimization

marketmuse
marketmuse

MarketMuse uses AI to conduct comprehensive content audits and competitor analysis, generating data-driven content strategies for better search visibility and authority.

How to use this AI software for ecommerce businesses:

  • Crafting high-quality and SEO-optimized content for improved search rankings.

  • Identifying gaps in your content strategy and addressing them to stay ahead of competitors.

“I use MarketMuse for my website content optimization. It gives you the best content through its powerful AI techniques, which search through the web and gives you relevant content to your topic.

It also helps me to get the best and high volume of relevant keywords for my content topic going to be written.”

MarketMuse review from G2

Cons:

  • Can be costly for smaller businesses

Pricing

MarketMuse's pricing varies based on your content optimization needs and scale of operations.

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